If you’re ever at Footscray Station on the footbridge (the one they’re going to have to knock down extend, even though they just built it), and you look towards the east, you’ll see something from a bygone era. You might just be able to make out the words “Franco Cozzo” on an off-white building in ... [More]
Tag: advertising
Big enough, small enough
St George Bank is using the slogan “Big enough. Small enough.” Which is why this made me laugh: Clearly, that’s not small enough. (They’ve taken it down in the last day or two.) Happy new year, everybody.
Lego: Santa’s little helper
For the past year or two, Lego have advertised heavily around Christmas time on billboards and in newspapers. Surprisingly, they don’t direct you to the Lego web site, but say to search for “Santa’s little helper”. This is tied into their advertising for those keywords on Google, which goes through to their web site with ... [More]
Oh no, it’s a Bon Jovi tram
Oh no, help me. Since seeing this I’ve had the chorus to “Livin’ on a prayer” going around in my brain. Mind you, maybe the words “Oh, we’re half way there” are appropriate for a tram trip.
Paper spam
I can’t say I miss the old Readers Digest promotions, with their endless letters, gimmicky stickers and knick-knacks. It’s nice to see that their spirit is alive in this paper spam I got from Toyota. Note the “Priority Express” flashy banner in faux Express Post colours — purely decorative, as the flyer arrived in a ... [More]
Super Mario tram
Also last night, how’s this for combining my interests of transport and classic video gaming? The Super Mario tram — celebrating 25 years of Mario games.
The hunt for Big M egg flip
Billboards for Big M’s limited edition Egg Flip flavour are popping up all over the place. I had a hankering to try it, to see if it was good if I remembered. So the kids and I went looking, in all the places that usually sell Big M (aka “Big M seller fellers”). Safeway? Nope. ... [More]
For many years I’ve used Herbal Essences shampoo. While I hated the ads, I liked the shampoo. But recently I’ve noticed tell-tale white residue on my clothes. Oh no. Dandruff. Not nice. So I’ve switched to anti-dandruff shampoo for a while. It doesn’t smell as nice, but it appears to be working.
Spotted
Spotted (by Marita, actually), this amusing van: Meanwhile on the corner of Latrobe and William Streets, they’ve painted arrows and lines to help show drivers where to wait to make their hook turns: PS. There are also animated/flashing signs signalling for right-turning drivers to wait. Will see if I can snap a pic of one. ... [More]
Why are they surprised?
Why are hawkers and chugger surprised that I don’t want them to waste my time?
Blog: Nice ad placement; was that Part Of The Plan? And what’s the effect of the new timetables?
Blog: Amazing – I actually saw a @PTUA sticker IN THE WILD