I wrote years ago that it was stupid to throw away 145 years of brand recognition when they renamed Spencer Street station to Southern Cross. Good news – it turns out they’ve just named it back! This is a great idea. The name “Southern Cross” is meaningless. “Spencer Street” is meaningful, it tells you where ... [More]
![Spencer Street Station](https://danielbowen.com/uploads/2018/03/SpencerSt-trams1.jpg)